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Carrera eyewear: one of the oldest Eyewear brands in history

Carrera is one of the oldest eyewear brands in history, since everything starts in 1956 when Wilhelm Anger decided to change the name of the company in which he was already manufacturing sunglasses.

 

Although he had already been manufacturing sunglasses for some time, Wilhelm, as the racing madman he was, decided to baptize the company with the name Carrera in honor of one of the most cruel and dangerous automobile competitions in the world: the Carrera Panamericana of Mexico, in which everyone could participate, even if they were not professionals.

 

Sports fetish brand

The relationship between Carrera and the world of sports is one of the distinguishing features of the brand, sharing a passion for adrenaline and challenging one's limits. Thus, they launched the first ski masks in 1970, which, together with ski helmets, sold out as soon as they were launched on the market.

 

From motorsports to urban fashion: the Carrera transformation

Since the early years, Carrera has been inspired by motorsports to design Carrera sunglasses collections, as they share a great admiration for design, style and cutting-edge technology, and this is reflected in Carrera eyewear.

 

The result of this passion for motor sports has been the transformation of Carrera in the Eyewear sector, together with the growing trend of wearing sports eyewear on a daily basis. This sporty eyewear design can be seen in all Carrera eyewear and especially in the recent special edition Flaglab sunglasses.

 

Cultural influences on Carrera eyewear over time

In the 70's Carrera launched the Sunjet brand inspired by pop culture and the trends of that time. The 90's was the golden age of this brand and these Carrera glasses were colorful and urban.

 

Iconic featurings: Carrera and the biggest designers

During all these years there have been several collaborations that Carrera has had with great designers. But if there is one special was the collaboration of Carrera and Niki Lauda in 1985, chosen for having surpassed himself. In these glasses style, performance and racing adrenaline are mixed and transferred to everyday life.

Revolutionary Optyl material, introduced in Carrera glasses in 1964

Almost while the founder of Carrera, Wilhelm Anger, was founding his brand and manufacturing excellent sunglasses, he himself patented in 1964 one of the best materials for eyewear that makes them super comfortable to wear.

 

This material is Optyl, which is a plastic 20% lighter than common acetate, making glasses made with Optyl 20% more comfortable to wear.

 

Another of the qualities of this material is its memory effect, which gives these frames permanent elasticity. Carrera frames made with Optyl recover their original shape, even if they are occasionally deformed when heat is applied.

 

This material, so new in the 1960s, is also hypoallergenic, does not absorb water, is resistant to solvents and does not cause dermatitis. But, although all these qualities are very attractive in Carrera glasses, Optyl is a material that is less and less used and is reserved for special or vintage collections.

 

Carrera Glasses lowcost

At Vytria you will find Carrera sunglasses at the best price, being the best website to buy sunglasses online. Among the advantages we offer are super-fast shipping, easy returns and the best price.

 

We also recommend you subscribe to our newsletter to enjoy a special discount on your first order and be the first to discover new glasses from brands like Cartier, Gucci or Miu Miu. Sign up now!

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